WORK

 

 

Uniqlo

 

14.10.11 — UNIQLO STORE OPENING

Yesterday Uniqlo opened a newly refurbished store on Regent St. With a bold marketing
message of claiming to 'MAKE REGENT ST HAPPY!' the store had numerous brand experiences throughout the day including free product giveaways and quite interestingly
the 'Happy Machine' — a machine in the store that spits out ridiculously underpriced deals every hour of the new store's opening day. Making Regent St happy may be a tall order especially in the current financial climate, but everyone loves a bargain and Uniqlo have plenty of them!